Fenty Beauty by Rihanna
FENTY HAIR THE COMEBACK KID INSTANT DAMAGE REPAIR TREATMENT BOND BUILDER
FENTY HAIR THE COMEBACK KID INSTANT DAMAGE REPAIR TREATMENT BOND BUILDER
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HEALTHY HAIR... FAST. RESULTS YOU CAN SEE AND FEEL IN A SINGLE USE*
*Based on a rinse-off clinical study
HERE’S THE 411:
You’ve heard of the bond-building buzz; now get ready for pro-level repair without the complicated steps or steep price tag. The Comeback Kid penetrates deep into the cortex to deliver instant repair from the inside out, reinforcing damaged keratin structures, and strengthening the hair fiber. Thanks to our unique bond-building formula—powered by amino acids (the building blocks of protein), chia seed extract, and our unique Replenicore-5 complex—you’ll experience up to 75% improvement in damage* and up to 72% stronger hair*. After just one use, hair instantly looks and feels healthier, hydrated, soft, and silky. Plus, it can be used with or without rinse, making it super easy to incorporate into your routine. Just wash your hair, use it in place of conditioner, and… style away!
WHAT YOU NEED TO KNOW:
Pro-quality bond repair at an accessible price
You decide: rinse or leave-in, depending on what your hair type and damage level need
Immediate results after just one use
Adds body to strands for thicker-looking hair
Strengthens and improves resilience
Formulated with Replenicore-5 to repair split ends and reduce breakage
Hydrates and conditions dry, damaged hair
Smooths, reduces frizz, and adds shine
Leaves hair softer and silkier
For all hair types and textures
LATEST NEWS:
Winner of the "Best Hair Mask" award at the 2024 Oprah Beauty O-Wards
Winner of the Harper's Bazaar 2024 Beauty Icon award in the "Bond Builders" category
AND WHAT ELSE?
Vegan, gluten-free, cruelty-free, and non-comedogenic
Made without sulfates, silicones, mineral oil, or other ingredients you told us you didn't want
Made with 50% PCR (post-consumer recycled) plastic
Recyclable packaging and cap (separately)
THE SCENT:
Fenty Hair's signature fragrance envelops you in notes of warm florals, amber, yuzu, coconut, vanilla, and sandalwood.
THE NUMBERS DON'T LIE
Up to 75% improvement in hair damage*
Up to 72% stronger hair*
In a clinical study**
After the first use:
100% would recommend this treatment to others
100% agree that this treatment, instantly:
Makes hair look healthier and feel softer
Makes hair feel stronger
Reduces the appearance of frizz
Makes hair feel smooth to the touch
Improves the appearance of hair
100% agree that this treatment:
Makes hair easier to style
96% agree that this treatment, instantly:
Makes hair feel soft, light, and hydrated
Makes hair look shiny and more vibrant
Improves the appearance of hair and split ends
After 6 weeks:
100% would recommend this treatment to others
100% agree that this treatment:
Improves the appearance of hair and split ends over time
Makes hair feel soft and hydrated
Makes hair feel healthier and easier to style over time
Gives hair vitality and movement
Keeps hair looking revitalized after each use
96% agree that this treatment:
Makes hair look shiny
Improves the appearance of frizz
*Based on an 8-week clinical study with 31 individuals when used as a leave-in product
**Based on a clinical study with 31 individuals across all hair types when used with rinse
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